SaaS Retention Blog
Practical guides on reducing churn and increasing customer lifetime value. Written by practitioners, not theorists.
The Complete Guide to SaaS Retention in 2026
Everything you need to know about SaaS retention: metrics, strategies, tools, and frameworks for reducing churn and increasing LTV.
15 Proven Strategies for Reducing SaaS Churn
Practical churn reduction strategies that actually work. From proactive outreach to product improvements, build a comprehensive retention playbook.
Retention Email Sequences That Save Customers
How to build email sequences that prevent churn: dunning, win-back, re-engagement, and proactive retention campaigns.
How to Build Customer Health Scores That Predict Churn
A practical guide to customer health scoring: choosing signals, weighting factors, and turning scores into action.
10 Early Warning Signs of Customer Churn
Recognize the signals before customers leave. Behavioral indicators, engagement patterns, and how to respond.
Win-Back Campaigns: How to Recover Churned Customers
Strategies and email sequences for winning back customers who have already cancelled. Timing, messaging, and incentives that work.
Onboarding for Retention: The First 90 Days
How effective onboarding drives long-term retention. Activation milestones, time-to-value, and the critical early user journey.
Engagement Scoring: Measuring What Matters for Retention
How to measure product engagement in ways that actually predict retention. Building engagement scores that drive action.
The Essential Retention Metrics Every SaaS Should Track
Which retention metrics matter and how to track them. From NRR to cohort retention, build your measurement framework.
Proactive Retention: Preventing Churn Before It Happens
Move from reactive to proactive retention. Identify at-risk customers early and intervene before they decide to leave.
Building a Customer Success Team for Retention
How to structure CS teams, define roles, and create processes that drive retention outcomes.
How Pricing Strategy Affects Customer Retention
The relationship between pricing models, perceived value, and retention. Strategies for pricing that supports retention.
Retention Automation: What to Automate and What to Humanize
Finding the balance between automated retention and human touch. When to use AI, when to use CSMs.
How to Analyze Churn: A Practical Framework
A systematic approach to understanding why customers leave. Quantitative analysis, qualitative research, and turning insights into action.